On the map, the Italian Riviera, otherwise known as Liguria, is the left fold of Italy's over the knee boot. Extending from France's Cote D'Azur in the west to Cape Corva in the east, the 340 km coast is studded with picturesque fishing villages, rocky coves and inlets, lush mountains, vineyards and olive groves, all laid out before a sparkling blue sea.
Italian Riviera Coach Holidays
Choose an Italian Riviera coach holiday to stroll around cultural Genoa (Genova in Italian), the city that splits the Riviera into the Riviera di Ponente to the west and Riviera di Levante to the east. Home to Christopher Columbus, Genoa is a popular destination for a guided tour of Italy, as it's the country's busiest port and boasts one of the biggest old towns in Europe. Travel to the rugged, rocky, elegant and fashionable Portofino on your Italian Riviera coach holiday with its old castle and jet set yachts, or beautiful Diano Marina to enjoy the highest climes in northern Italy. San Remo offers a slice of old-world Riviera splendour, while on the western border of Liguria, the city of Ventimiglia with its Roman remains and established gardens beckons.